Sydney University Swim Club Achieves Gold Status

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By Rohan Williams

Sydney University Swim
Club has achieved the prestigious Gold status for 2008 from the Australian
Unity GO Club, becoming one of only seven clubs in NSW and 34 in Australia to
receive the award this year.

The Gold status is the
highest achievable standard. It marks a considerable improvement from 2007,
where the club only achieved Green status, the lowest standard.

Through the dedication
and commitment of the committee and coaching staff, the swim club, which
includes recent world record breaker Matt Jaukovic, was able to improve in all

Over the past 12
months the club has doubled its memberships, developed marketing and
sponsorship strategies, introduced regular club nights and social functions and
improved its administration. The swim club members’ great performances in
carnivals also helped gain this status.

Australian Unity GO
Club PB is a national swimming club standard established to
recognise and reward
swimming clubs by measuring their performance across five areas:

Membership: measuring a club’s ability to attract new members and maintain or
increase its existing membership base;

Administration: measuring a club’s ability to operate
efficiently, safely and remain financially viable;

Activities: measuring participation levels, from club nights through to national
championships, as well as the number of social activities on offer, for its

Coaching and Officiating: measuring the number of technical officials
available, coach to swimmer ration, and the level of participation in regional
and state development activities;

Marketing and Promotion: measuring commitment and ability to
communicate with members, attract sponsorships, use local media and promote the
club through endorsements, webpage exposure, and activities for non-member

Sydney University Swim
Club was one of only 34 out of the 406 clubs assessed to achieve the Gold
status, placing it in the top nine percent of swim clubs in Australia.

Well done SUSC!